searchengineland.com

Website review searchengineland.com

 Generated on April 27 2023 18:07 PM

Old data? UPDATE !

The score is 50/100

SEO Content

Title

Search Engine Land - News, Search Engine Optimization (SEO), Pay-Per-Click (PPC)

Length : 80

Ideally, your title should contain between 10 and 70 characters (spaces included). Use this free tool to calculate text length.

Description

Breaking news, updates, insights, analysis and guides covering SEO, PPC and all things search from the Search Engine Land team and subject matter experts.

Length : 154

Great, your meta description contains between 70 and 160 characters.

Keywords

Very bad. We haven't found meta keywords on your page. Use this free online meta tags generator to create keywords.

Og Meta Properties

Good, your page take advantage of Og Properties.

Property Content
locale en_US
type website
title Search Engine Land
description Breaking news, updates, insights, analysis and guides covering SEO, PPC and all things search from the Search Engine Land team and subject matter experts.
url https://searchengineland.com/
site_name Search Engine Land
image https://searchengineland.com/wp-content/seloads/2022/11/SEL-OG-1920x1080-1.png
image:width 1929
image:height 1080
image:type image/png

Headings

H1 H2 H3 H4 H5 H6
1 40 1 0 0 0
  • [H1] Search Engine Land is the most helpful authority on SEO and PPC today.
  • [H2] 5 new changes to the Google Ads API
  • [H2] Where traditional search and AI chatbots excel: A closer look
  • [H2] A quick guide to managing your online reputation
  • [H2] Meta’s ad revenue is up 4.3% in Q1
  • [H2] Stop wasting your search budget
  • [H2] TikTok Shop launches in Beta
  • [H2] From clicks to conversions: Drive performance with marketing AI
  • [H2] Google Ads is testing a gold verification badge
  • [H2] The SEO hierarchy of needs for local businesses on a budget
  • [H2] Google updates site names in search results after numerous complaints
  • [H2] Google now supports 25 more countries with new return policy structured data
  • [H2] How to uncover the root cause of PPC performance changes
  • [H2] How to outsource link building: Benefits and tips to follow
  • [H2] Microsoft Search and Advertising revenue up 3.4% in Q1
  • [H2] Google search revenue rises 2%, slight dip in total ad revenue
  • [H2] Google April 2023 reviews update is finished rolling out
  • [H2] Create high-quality content that meets Google E-E-A-T standards
  • [H2] Google Ads errors and issues reported
  • [H2] A catastrophic Meta bug caused overspending, higher-than-average CPA’s
  • [H2] 16 of the best AI and ChatGPT content detectors compared
  • [H2] LinkedIn content analytics: What it is and how to use it
  • [H2] Bing search results gain site name and favicons
  • [H2] Bing Webmaster Tools to gain Bing Chat impressions and clicks next month
  • [H2] How AI can recession-proof your business
  • [H2] Yelp unveils 3 new features to transform user experience and boost engagement
  • [H2] 10x productivity with chatbots, prepare for GA4, and more at SMX Advanced
  • [H2] Google announces new validations for ad account names
  • [H2] How to create a guide that is optimized, useful and comprehensive
  • [H2] Lookback: Google launched the Penguin algorithm update 11 years ago
  • [H2] Bing Chat gets better at news questions and minimizes no-response answers
  • [H2] Google explains the use cases for its different crawler types
  • [H2] The latest jobs in search marketing
  • [H2] Google removes several search ranking algorithm updates from its ranking systems page
  • [H2] You can now use Google Bard to help you code
  • [H2] Twitter introduces mandatory verification for advertisers
  • [H2] Is click-through rate a valuable SEO metric?
  • [H2] What is evergreen content and why it’s important for SEO
  • [H2] Power next-best action with first-party data
  • [H2] 4 new Google Analytics 4 Home page features
  • [H2] Generative AI coming soon to Google Ads
  • [H3] A catastrophic Meta bug caused overspending, higher-than-average CPA’s

Images

We found 96 images on this web page.

2 alt attributes are empty or missing. Add alternative text so that search engines can better understand the content of your images.

Text/HTML Ratio

Ratio : 9%

This page's ratio of text to HTML code is below 15 percent, this means that your website probably needs more text content.

Flash

Perfect, no Flash content has been detected on this page.

Iframe

Too Bad, you have Iframes on the web pages, this mean that content in an Iframe cannot be indexed.

URL Rewrite

Bad. Your links have query string.

Underscores in the URLs

We have detected underscores in your URLs. You should rather use hyphens to optimize your SEO.

In-page links

We found a total of 96 links including 0 link(s) to files

Anchor Type Juice
PPC Internal Passing Juice
Nicole Farley Internal Passing Juice
SEO Internal Passing Juice
Barry Schwartz Internal Passing Juice
Admix Global Internal Passing Juice
See terms. Internal Passing Juice
5 new changes to the Google Ads API Internal Passing Juice
Where traditional search and AI chatbots excel: A closer look Internal Passing Juice
Jason Tabeling Internal Passing Juice
A quick guide to managing your online reputation Internal Passing Juice
Erin Jones Internal Passing Juice
Meta’s ad revenue is up 4.3% in Q1 Internal Passing Juice
Stop wasting your search budget Internal Passing Juice
Digital Marketing Depot Internal Passing Juice
TikTok Shop launches in Beta Internal Passing Juice
Analytics & conversion Internal Passing Juice
From clicks to conversions: Drive performance with marketing AI Internal Passing Juice
Cynthia Ramsaran Internal Passing Juice
Google Ads is testing a gold verification badge Internal Passing Juice
The SEO hierarchy of needs for local businesses on a budget Internal Passing Juice
Bruce Clay Internal Passing Juice
Google updates site names in search results after numerous complaints Internal Passing Juice
Google now supports 25 more countries with new return policy structured data Internal Passing Juice
How to uncover the root cause of PPC performance changes Internal Passing Juice
Joseph Kerschbaum Internal Passing Juice
How to outsource link building: Benefits and tips to follow Internal Passing Juice
Microsoft Search and Advertising revenue up 3.4% in Q1 Internal Passing Juice
Chris Elwell Internal Passing Juice
Google search revenue rises 2%, slight dip in total ad revenue Internal Passing Juice
Google April 2023 reviews update is finished rolling out Internal Passing Juice
Create high-quality content that meets Google E-E-A-T standards Internal Passing Juice
Google Ads errors and issues reported Internal Passing Juice
A catastrophic Meta bug caused overspending, higher-than-average CPA’s Internal Passing Juice
16 of the best AI and ChatGPT content detectors compared Internal Passing Juice
Tom Demers Internal Passing Juice
LinkedIn content analytics: What it is and how to use it Internal Passing Juice
Victoria Shepherd Internal Passing Juice
Bing search results gain site name and favicons Internal Passing Juice
Bing Webmaster Tools to gain Bing Chat impressions and clicks next month Internal Passing Juice
How AI can recession-proof your business Internal Passing Juice
Fluency Internal Passing Juice
Yelp unveils 3 new features to transform user experience and boost engagement Internal Passing Juice
10x productivity with chatbots, prepare for GA4, and more at SMX Advanced Internal Passing Juice
Lauren Donovan Internal Passing Juice
Google announces new validations for ad account names Internal Passing Juice
How to create a guide that is optimized, useful and comprehensive Internal Passing Juice
Julia McCoy Internal Passing Juice
Lookback: Google launched the Penguin algorithm update 11 years ago Internal Passing Juice
Zoe Ashbridge Internal Passing Juice
Bing Chat gets better at news questions and minimizes no-response answers Internal Passing Juice
Google explains the use cases for its different crawler types Internal Passing Juice
The latest jobs in search marketing Internal Passing Juice
Karina Sarango Internal Passing Juice
Google removes several search ranking algorithm updates from its ranking systems page Internal Passing Juice
You can now use Google Bard to help you code Internal Passing Juice
Twitter introduces mandatory verification for advertisers Internal Passing Juice
Is click-through rate a valuable SEO metric? Internal Passing Juice
Tadeusz Szewczyk Internal Passing Juice
What is evergreen content and why it’s important for SEO Internal Passing Juice
Power next-best action with first-party data Internal Passing Juice
4 new Google Analytics 4 Home page features Internal Passing Juice
Generative AI coming soon to Google Ads Internal Passing Juice
2 Internal Passing Juice
3 Internal Passing Juice
4 Internal Passing Juice
5 Internal Passing Juice
10 Internal Passing Juice
20 Internal Passing Juice
30 Internal Passing Juice
40 Internal Passing Juice
50 Internal Passing Juice
SMX Munich External Passing Juice
SMX Advanced Internal Passing Juice
SMX Next Internal Passing Juice
SMX Master Classes Internal Passing Juice
San Jose External Passing Juice
From Clicks to Conversions: Drive Performance with Marketing AI External noFollow
Mastering Social Media SEO: Increase Discoverability & Drive Traffic External noFollow
Harnessing the Power of Customer Data to Stay Ahead of the Competition External noFollow
See more webinars Internal Passing Juice
Enterprise Email Marketing Platforms: A Marketer’s Guide External noFollow
Enterprise SEO Platforms: A Marketer’s Guide External noFollow
Enterprise Identity Resolution Platforms: A Marketer’s Guide External noFollow
See more intelligence reports Internal Passing Juice
Maximize ROI and Lead Gen With This Virtual Events Marketing Formula External noFollow
See more white papers Internal Passing Juice
Platforms Internal Passing Juice
All topics Internal Passing Juice
Search Marketing Expo - SMX Internal Passing Juice
MarTech External Passing Juice
About us Internal Passing Juice
Contact Internal Passing Juice
Privacy Internal Passing Juice
Marketing opportunities External Passing Juice
Staff Internal Passing Juice
Ok Internal Passing Juice

SEO Keywords

Keywords Cloud

ppc apr marketing farley seo nicole search google barry how

Keywords Consistency

Keyword Content Title Keywords Description Headings
apr 40
seo 33
search 26
ppc 24
google 24

Usability

Url

Domain : searchengineland.com

Length : 20

Favicon

Great, your website has a favicon.

Printability

We could not find a Print-Friendly CSS.

Language

Good. Your declared language is en.

Dublin Core

This page does not take advantage of Dublin Core.

Document

Doctype

HTML 5

Encoding

Perfect. Your declared charset is UTF-8.

W3C Validity

Errors : 225

Warnings : 11

Email Privacy

Great no email address has been found in plain text!

Deprecated HTML

Great! We haven't found deprecated HTML tags in your HTML.

Speed Tips

Excellent, your website doesn't use nested tables.
Too bad, your website is using inline styles.
Too bad, your website has too many CSS files (more than 4).
Too bad, your website has too many JS files (more than 6).
Perfect, your website takes advantage of gzip.

Mobile

Mobile Optimization

Apple Icon
Meta Viewport Tag
Flash content

Optimization

XML Sitemap

Great, your website has an XML sitemap.

https://searchengineland.com/sitemap_index.xml

Robots.txt

http://searchengineland.com/robots.txt

Great, your website has a robots.txt file.

Analytics

Missing

We didn't detect an analytics tool installed on this website.

Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.

PageSpeed Insights


Device
Categories

Website Review Tool

This free SEO tool will help you analyze any website for technical errors and identify parameters that can be improved for more successful search engine rankings. To get started, enter the URL or domain name of the website you want to audit and click the Analyze button. The analysis result with recommendations will be available in 5-10 seconds