Website review firstbus.co.uk
Generated on June 05 2023 14:08 PM
Old data? UPDATE !
The score is 57/100
SEO Content
Title
First Bus | Bus Tickets, Timetables & Journey Planning | First Bus
Length : 66
Perfect, your title contains between 10 and 70 characters.
Description
Our UK Bus division operates around a fifth of local bus services in the UK and is one of the largest bus operators with a fleet of approximately 6,400 buses around the England, Scotland and Wales. We have bus routes serving 40 of the UK’s largest towns and cities providing great value public transport for students, commuters, leisure travellers and concession travellers.
Length : 374
Ideally, your meta description should contain between 70 and 160 characters (spaces included). Use this free tool to calculate text length.
Keywords
Very bad. We haven't found meta keywords on your page. Use this free online meta tags generator to create keywords.
Og Meta Properties
This page does not take advantage of Og Properties. This tags allows social crawler's better structurize your page. Use this free og properties generator to create them.
Headings
| H1 | H2 | H3 | H4 | H5 | H6 |
| 0 | 14 | 2 | 0 | 0 | 0 |
- [H2] Discover busloads to love!
- [H2] Journey Planner
- [H2] Areas we serve
- [H2] Help and support
- [H2] Get in touch
- [H2] Journey Planning
- [H2] Problem with your journey?
- [H2] Help with mTickets and our App
- [H2] Refunds
- [H2] Lost Property
- [H2] Download the First Bus App to plan journeys, see available capacity and buy tickets all in one place.
- [H2] We're Recruiting! Qualified & Trainee Bus Drivers Wanted
- [H2] Further Information
- [H2] First Bus
- [H3] FirstGroup ranked top UK transport company in global Climate and Energy Benchmark
- [H3] First Bus and DPD launch inaugural partnership in bid to make Glasgow greener
Images
We found 15 images on this web page.
10 alt attributes are empty or missing. Add alternative text so that search engines can better understand the content of your images.
Text/HTML Ratio
Ratio : 37%
Ideal! This page's ratio of text to HTML code is between 25 and 70 percent.
Flash
Perfect, no Flash content has been detected on this page.
Iframe
Great, there are no Iframes detected on this page.
SEO Links
URL Rewrite
Good. Your links looks friendly!
Underscores in the URLs
We have detected underscores in your URLs. You should rather use hyphens to optimize your SEO.
In-page links
We found a total of 108 links including 1 link(s) to files
| Anchor | Type | Juice |
|---|---|---|
| Skip to main content | Internal | Passing Juice |
| First Bus | Internal | Passing Juice |
| Aberdeen | Internal | Passing Juice |
| Adventures By Bus | Internal | Passing Juice |
| Berkshire & The Thames Valley | Internal | Passing Juice |
| Bradford | Internal | Passing Juice |
| Bristol, Bath and the West | Internal | Passing Juice |
| Cornwall | Internal | Passing Juice |
| Doncaster | Internal | Passing Juice |
| Essex | Internal | Passing Juice |
| Greater Glasgow | Internal | Passing Juice |
| Greater Manchester | Internal | Passing Juice |
| Halifax, Calder Valley & Huddersfield | Internal | Passing Juice |
| Leeds | Internal | Passing Juice |
| Leicester | Internal | Passing Juice |
| Norfolk & Suffolk | Internal | Passing Juice |
| Portsmouth, Fareham & Gosport | Internal | Passing Juice |
| Potteries | Internal | Passing Juice |
| RailAir | Internal | Passing Juice |
| Rotherham | Internal | Passing Juice |
| Sheffield | Internal | Passing Juice |
| Somerset | Internal | Passing Juice |
| South & West Wales | Internal | Passing Juice |
| Wessex, Dorset & South Somerset | Internal | Passing Juice |
| Worcestershire | Internal | Passing Juice |
| York | Internal | Passing Juice |
| Log in | Internal | Passing Juice |
| Forgot your password? | Internal | Passing Juice |
| Register | Internal | Passing Juice |
| Visit Journey planner | Internal | Passing Juice |
| Ukrainian Travel Scheme | Internal | Passing Juice |
| Next bus | Internal | Passing Juice |
| Visit Timetables | Internal | Passing Juice |
| Aberdeen | Internal | Passing Juice |
| Berkshire & The Thames Valley | Internal | Passing Juice |
| Bradford | Internal | Passing Juice |
| Bristol, Bath and the West | Internal | Passing Juice |
| Cornwall | Internal | Passing Juice |
| Doncaster | Internal | Passing Juice |
| Essex | Internal | Passing Juice |
| Greater Glasgow | Internal | Passing Juice |
| Greater Manchester | Internal | Passing Juice |
| Halifax, Calder Valley & Huddersfield | Internal | Passing Juice |
| Leeds | Internal | Passing Juice |
| Leicester | Internal | Passing Juice |
| Norfolk & Suffolk | Internal | Passing Juice |
| Portsmouth, Fareham & Gosport | Internal | Passing Juice |
| Potteries | Internal | Passing Juice |
| Rotherham | Internal | Passing Juice |
| Sheffield | Internal | Passing Juice |
| Somerset | Internal | Passing Juice |
| South & West Wales | Internal | Passing Juice |
| Wessex, Dorset & South Somerset | Internal | Passing Juice |
| Worcestershire | Internal | Passing Juice |
| York | Internal | Passing Juice |
| Visit Buy a ticket | Internal | Passing Juice |
| mTickets FAQ's | Internal | Passing Juice |
| mTickets Customer Service | Internal | Passing Juice |
| Contactless Payments | Internal | Passing Juice |
| First Unlimited | Internal | Passing Juice |
| Ticket Gifting | Internal | Passing Juice |
| Students | Internal | Passing Juice |
| Coach Hire | Internal | Passing Juice |
| Corporate Travel | Internal | Passing Juice |
| Commuter Travel Club | Internal | Passing Juice |
| Commuter Travel Club Employer Information | Internal | Passing Juice |
| Commuter Travel Club Employer FAQs | Internal | Passing Juice |
| Commuter Travel Club Employee Information | Internal | Passing Juice |
| Commuter Travel Club Employee FAQs | Internal | Passing Juice |
| First Bus App | Internal | Passing Juice |
| Visit Help and support | Internal | Passing Juice |
| Lost Property | Internal | Passing Juice |
| Refunds | Internal | Passing Juice |
| Extra Help to Travel | Internal | Passing Juice |
| Inclusive Transport | Internal | Passing Juice |
| Help with our apps | Internal | Passing Juice |
| Contact app support | Internal | Passing Juice |
| How to catch the bus | Internal | Passing Juice |
| How to catch the bus - FAQs | Internal | Passing Juice |
| Customer Complaints Charter | Internal | Passing Juice |
| Rate your journey | Internal | Passing Juice |
| Visit About us | Internal | Passing Juice |
| Equality, Diversity and Inclusion | Internal | Passing Juice |
| Policies and Accreditations | Internal | Passing Juice |
| First Bus Friendly WiFi Certified | Internal | Passing Juice |
| News | Internal | Passing Juice |
| National Bus Strategy | Internal | Passing Juice |
| Women at First Bus | Internal | Passing Juice |
| Weather and travel updates | Internal | Passing Juice |
| Media enquiries | Internal | Passing Juice |
| Keep me updated | Internal | Passing Juice |
| Our Companies | Internal | Passing Juice |
| Charity | Internal | Passing Juice |
| Careers | Internal | Passing Juice |
| Contact us | Internal | Passing Juice |
| Search | Internal | Passing Juice |
| contact form | Internal | Passing Juice |
| Tell First Bus survey | External | Passing Juice |
| Terms and conditions | Internal | Passing Juice |
| Privacy policy | Internal | Passing Juice |
| How we use cookies | Internal | Passing Juice |
| Bus accessibility | Internal | Passing Juice |
| Advertising on our buses | Internal | Passing Juice |
| Bus users UK | Internal | Passing Juice |
| Extra mile awards | Internal | Passing Juice |
| Sitemap | Internal | Passing Juice |
| Modern slavery statement | Internal | Passing Juice |
| FirstGroup plc | External | Passing Juice |
SEO Keywords
Keywords Cloud
app information how help journey south travel bus website first
Keywords Consistency
| Keyword | Content | Title | Keywords | Description | Headings |
|---|---|---|---|---|---|
| bus | 40 |  |
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| first | 23 | |
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| travel | 14 | |
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| app | 11 | |
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| journey | 10 | |
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Usability
Url
Domain : firstbus.co.uk
Length : 14
Favicon
Great, your website has a favicon.
Printability
We could not find a Print-Friendly CSS.
Language
Good. Your declared language is en.
Dublin Core
This page does not take advantage of Dublin Core.
Document
Doctype
HTML 5
Encoding
Perfect. Your declared charset is UTF-8.
W3C Validity
Errors : 16
Warnings : 10
Email Privacy
Great no email address has been found in plain text!
Deprecated HTML
Great! We haven't found deprecated HTML tags in your HTML.
Speed Tips
|
Excellent, your website doesn't use nested tables. |
|
Too bad, your website is using inline styles. |
|
Too bad, your website has too many CSS files (more than 4). |
|
Too bad, your website has too many JS files (more than 6). |
|
Perfect, your website takes advantage of gzip. |
Mobile
Mobile Optimization
|
Apple Icon |
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Meta Viewport Tag |
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Flash content |
Optimization
XML Sitemap
Great, your website has an XML sitemap.
| https://www.firstbus.co.uk/sitemap.xml |
Robots.txt
http://firstbus.co.uk/robots.txt
Great, your website has a robots.txt file.
Analytics
Missing
We didn't detect an analytics tool installed on this website.
Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.
PageSpeed Insights
Device
Categories
Website Review Tool
This free SEO tool will help you analyze any website for technical errors and identify parameters that can be improved for more successful search engine rankings. To get started, enter the URL or domain name of the website you want to audit and click the Analyze button. The analysis result with recommendations will be available in 5-10 seconds